Mass Media and Information Revolution

Media are having a pivotal role in informing the people and influencing their thinking and shaping their attitudes. One of their major purposes is to provide an impartial, disinterested synthesis of information. Today, they are undergoing tremendous changes. They are more fashionable, more powerful and more influential today.
This book encompasses lot of connotations for various concepts connected to mass media. It consists of major aspects of comparison of mass media with interpersonal communication, growth of communication technology, satellite communication, applications of advanced communication technology in agricultural development, traditional folk media and so on. We hope this unique publication would be a useful reference guide for social scientists, educationists, technicians of mass media, research scholars, media personnel, besides, policy-makers, planners and administers at global level too. About The Author:- Gopal Bhargava, a prolific writer and author of several books, is a senior official in Town and Country Planning Organization, Ministry of Urban Development, Government of India. First educated at Mayo College Ajmer, and a Post-graduate in Economics from Lucknow University, he is a regular contributor to leading newspapers and academic journals. So far, he has published a good number of papers and articles on various issues, concerning urban development, which is his forte. The Title 'Mass Media and Information Revolution written/authored/edited by Gopal Bhargava', published in the year 2004. The ISBN 9788182050488 is assigned to the Hardcover version of this title. This book has total of pp. 278 (Pages). The publisher of this title is Isha Books. This Book is in English. The subject of this book is Information Technology. Size of the book is 14.34 x 22.59 cms Vol:-